Samford
Samford University partnered with us to boost student retention from 89% to 90%. We developed a welcoming campaign that complemented Samford's primary brand while creating a distinct voice for student communications—all designed for seamless implementation by their in-house team.
Services
Brand Toolkit
Brand Messaging
Visual Identity
Brand Collateral
Marketing Campaign
Our "Glad You're Here" messaging framework makes every student interaction feel personal and intentional. The campaign extends across campus touchpoints, from dining hall displays to digital communications.
By providing Samford's marketing team with flexible templates and clear guidelines, they can confidently create new materials that maintain campaign consistency while meeting evolving campus needs.
Other Projects
Pollock Commercial
Brand ToolKit, Logo ToolKit, Design, Messaging, Positioning, Content ToolKit, Web ToolKit
TumTum Tree Foundation
Design ToolKit, Web ToolKit, Campaign ToolKit, Event Design ToolKit, Brand Partnership, Non-Profit
